Most small business owners are experts in their industry, but many are quick to admit that they lack the time or knowledge to effectively market their business on social media channels. That’s where Shelten LLC, a brand awareness company, comes in. As a social media marketing agency for small businesses, we understand the importance of social media marketing and know the best ways to implement a successful strategy for your business.
If you’re ready to reach your target audience more effectively on social media, get in touch with us for a free consultation!
Why Do You Need a Social Media Marketing Agency for Small Business?
According to strategic marketing consultant Kepios, there are about 4.65 billion social media users as of April 2022. This means that about 60% of the world’s population owns at least one social media account.
Another statistic from a study performed by GWI shows 26% of people who use social media intend to buy products and brands they see advertised.
These statistics are great news for small businesses! Not only are most people using social media, but many actually want to see content from their favorite brands.
By using a content strategy and consistent engagement, many small businesses have been able to not only reach, but also engage more existing and new clients through the power of social media. This is why digital marketing agencies or social media marketing agencies like Shelten LLC can be a valuable asset to small businesses.
What a Digital Marketing Agency Can Do For You
Analysis of Target Audience
Admittedly, some small businesses are not very well-versed when it comes to social media campaigns. This is where social media management services come in. Social media agencies can help businesses with analyzing their target market, no matter how big or small the business is. This can be done through market research, surveys, or using analytics tools. Assessing the competition also offers a comprehensive view of the target market.
Marketing Agencies like Shelten LLC are also able to grow businesses through effective content strategies, which includes creating branded content that your audience will want to engage with. Additionally, a marketing agency is able to optimize content for each specific social media platform to ensure that your content is following the best practices for wherever it’s being posted.
Through content marketing, lead generation is improved as more potential customers are being reached. Attracting new customers is a crucial part of sales, and social media marketing is an excellent way to do this. Digital marketing agencies that provide interesting social media content make it easy for you to attract new customers to your business.
Additionally, an effective social media strategy can help raise brand awareness for a business while also increasing the number of page views to that business’ website. When people see a brand over and over again on social media, they’re more likely to feel as if they know and trust that brand, which increases the likelihood that they’ll purchase from that company.
Metrics and Return of Investment (ROI)
Of course, a big part of social media marketing is to ensure growth for the business being marketed. The traffic created by good social media content and engagement with the business’ social networks typically boosts sales for the company. A solid social media presence also allows for customers to recommend their favorite companies to peers, as sharing posts is as easy as a couple of taps on most social media platforms.
Efficiency and Effectiveness
The right agency will make sure that the business doesn’t have to worry about curating their online presence, so they can instead focus on doing what they do best—delivering the best products and services to their customers. When a business doesn’t have to worry about their marketing campaign, they tend to thrive in other areas. That’s why social media marketing agencies offer the best option for their clients to reach the next level of their business. A social media presence isn’t optional in today’s world, but it doesn’t have to be a huge hassle for your business, either.
How We Can Help You with Your Business
At Shelten LLC, we have several services that can help with your small business marketing. We excel in social media advertising and marketing that are tailored fit to the goals of your company.
Many small brands start on social media without truly understanding how they can maximize their exposure to their target audience. Thankfully, we can help you strengthen and widen your reach through our strategically planned content creation.
We can also help with promoting and managing your events as well as your business through email marketing. We don’t just fill your customers’ inboxes—instead, we deliver well-crafted content and offers that are timely with their needs and wants. Plus, we always deliver results. We also deliver metrics to evaluate how effective your company’s campaign was.
Another great way that we can help you grow your business is through event promotion and event live streaming. There are a lot of different things that we can do to improve your conversion rates through our digital marketing services. Our team can make a significant difference with your online presence!
We also work hand-in-hand with Hummingbird Creative Group, a full-service branding agency, and MRN Web Designs, a full-service web design company. Together, we work towards establishing your brand in your market niche. Plus, check out our client’s testimonials to see how we’ve helped other brands find success with their digital marketing strategies.
Shelten LLC is a social media marketing agency for small business and large businesses alike. We understand the struggles that small businesses face when it comes to marketing, and we’re always here to help.
We offer a variety of services, including social media marketing, email marketing, and event promotion, that are designed to help your business grow online. Contact us today for a free consultation to learn more about how we can help you take your business to the next level!