Are you looking for the best books to help you with content marketing in 2022? Look no further! We’ve got the top 10 books that will keep you ahead of the curve and help you create killer content.
From planning and strategy to execution and measurement, these books will cover everything content creators need to know to make content marketing works a success. So, without further ado, here are the best books for content marketing in 2022!
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1. Permission Marketing – Seth Godin
Marketing is about building relationships with your customers. Permission Marketing helps you do just that by allowing for content to be created without interrupting or annoying them, like what happens with interruption marketing methods such as banner ads, TV commercials, and other traditional marketing methods.
Available on Amazon.
2. Building a StoryBrand – Donald Miller
New York Times bestselling author Donald Miller informs the readers of the seven universal elements of powerful stories that further connect customers to businesses. Donald Miller knows the struggle of trying to cut through all the noise and reach your target audience. In this book, he shares an engaging system for effectively communicating with them so you can build a relationship that will lead people toward buying from you!
Available on Amazon.
3. Everybody Writes – Ann Handley
In this newly revised and updated edition, content marketer Ann Handley improves on her Wall Street Journal bestseller that’s helped hundreds of thousands become better writers. With all-new examples to help you find your voice as a writer–including tools & resources updated for today’s evolving industry! Content marketers should make this book their go-to guide for content creation.
Available on Amazon.
Related: Top 10 Social Media Marketing Tips for Beginners
4. Epic Content Marketing – Joe Pulizzi
The content marketing world has been turned on its head in recent years with the rise of social media and mobile devices. So, how can you cut through all this noise to reach your potential customers? Thankfully, Joe Pulizzi shares his insights about how we should be creating more valuable content that interests people—not just interrupting them with mediocre messages or sales pitches they don’t want! In this book, he provides a step-by-step guide to developing stories that get people to talk. This book also has case studies on companies like John Deer, Coca-Cola, and Lego.
Available on Amazon.
5. Born to Blog – Mark Schaefer and Stanford Smith
By the time you finish reading this great book, your blog posts will be pumping out good content like crazy, and all because of what you’ve learned here. You’ll know how to attract followers who are dedicated not only to their hobby but also to buyers, too! Your content won’t just generate traffic; it’ll earn money for years through affiliate commission, product launches, and more!
Available on Amazon.
6. They Ask, You Answer – Marcus Sheridan
They Ask, You Answer: A Revolutionary Approach to Inbound Sales, Content Marketing, and Today’s Digital Consumer is the ultimate guide for transforming your marketing strategy. It reflects today’s evolving content-based digital world where attention spans are nowhere near as long anymore. This is one of the best books for brands to convert good ideas to customer loyalty.
Available on Amazon.
Related: 15+ Brilliant Brand Awareness Advertising Examples
7. F#ck Content Marketing – Randy Frisch
Add this to your list of books because it is a book for everyone! Successful businesses should know how to drive demand, revenue, or relationships with content. Effective companies (and marketers) create content experience that draws new customers while levering your assets.
Available on Amazon.
8. The New Rules of Marketing and PR – David Meerman Scott
The New Rules of Marketing and PR has been revised to present the most updated methods that are relevant today for marketers: how they can use AI in their work while staying ahead at all times using cost-effective marketing strategies too.
Available on Amazon.
9. Practical Content Strategy and Marketing – Julia McCoy
This book will give you the tools to build your own content marketing agency from scratch. Julia McCoy has been in this industry for years, and she knows what it takes: hard work with no shortcuts! The steps are explicit so that anyone can do them- even if they don’t have any experience or knowledge about digital marketing media before now. With these simple instructions on how each part fits together as an entire strategy package, this new book provides all of the necessary skills needed by newbies looking into starting their own business venture and veterans wanting more insight into the content marketing world.
Available on Amazon.
Related: Digital Marketing vs Social Media Marketing: What’s the Difference?
10. Master Content Strategy – Pamela Wilson
Pamela Wilson delivers an approach that looks into your website’s lifecycle and the tools to help you grow as a blog writer, vlogger, or podcaster. This is the perfect way of getting started in content marketing without having any previous experience! To achieve the best results, pair your Master Content Strategy book with her other book Master Content Marketing.
Available on Amazon.
Conclusion
The books on this list are sure to help you stay ahead of the curve in content marketing. As technology evolves and new platforms for content consumption emerge, it’s important to be constantly learning and expanding your skillset.
At Shelten LLC, we want to make sure you have everything you need to succeed. For help with your content marketing, click here to book a free consultation!
Our team is standing by to help you take your business to the next level with effective content marketing strategies that will engage and delight your audience.
Have you read any of the books on this list? Let us know in the comments below!
